ADAS and SDV Strategies
for Modern OEMs

Andrei Kholodnyi, Wind River’s principal technologist, spoke at the recent Embedded Computing Conference about the future of software-defined vehicles (SDVs). This one-hour recording is an opportunity to hear about the subject from a technical expert – in the depth you’ve been yearning for.

Some industries have had relatively smooth transitions to software-defined paradigms, with the help of industry consortia and alliances. They have had to contend with common challenges, such as navigating a landscape of complex software stacks, heterogeneous operating systems, and stringent safety and security requirements.

But the automotive sector faces unique challenges. Among them: real-time constraints, functional safety and cybersecurity regulations, long development and validation cycles to heterogeneous and legacy hardware, limited compute and power budgets, and the need for cost-effective scalability across diverse vehicle models and tiers.

This talk explores the evolving meaning of SDV and outlines the path forward—highlighting emerging enablers such as cooperative driving, cellular vehicle-to-everything (C-V2X), and cloud-native vehicle (CNV) architectures. These advancements point toward a future where vehicles act as dynamic, connected computing platforms within a broader mobility ecosystem.

Don’t miss it. Register for the on-demand webinar, at watch the presentation at your convenience.