With a robust partner ecosystem, a company can focus its resources, differentiate its products, and compete more effectively. A broad and vibrant ecosystem is also important to customers, who need assurance that their investment will have continued support and innovation across the entire value chain.
Partnerships are particularly critical in this era of software-defined everything, marked by trends such as the Internet of Things and Network Functions Virtualization that are transforming markets ranging from aerospace and defense to networking to automotive to industrial to medical. After more than 30 years in the business, Wind River has built a robust ecosystem of partners that is unparalleled in the industry.
We work with customers to recognize and realize the potential opportunities inherent in changing business models. Our customers look to Wind River and our ecosystem partners to deliver joint value propositions that enable their innovation and deployment of safe, secure, and reliable systems.
The Wind River Partner Program is built with a laser focus to enable our mutual customers' success. Our partnering approach is simple:
Our partners pre-integrate their products or services with those of Wind River to create a compelling value proposition.
The integration and value proposition is validated as ready for commercial delivery by the partner, based on guidelines agreed to with Wind River.
We market these offerings to customers via multiple channels.